Digital advertising and marketing: only the best ideas worldwide, since 2003

Author Archives: Mark

Hotelstyle weird shop

on August 12, 2013 by Mark Comments

Hotelstyle seems to be an estore fore mens clothing with an odd choice for male talent. The male model is well hipster bearded and has dirt-like makeup applied to his face like a homeless person. Read more…

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This is how we DEW it

on August 12, 2013 by Mark Comments

Go deeper into the world of the Mtn Dew All-Stars with an interactive “living Portraits” experience. The art direction is exceptional x 10 but the ultimate digital experience could have been pushed further. Read more…

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Ikea Make Small Spaces Big 360

on August 6, 2013 by Mark Comments

Ikea helps you find more space at home with this interactive experience.¬†You’re invited to have a nose around lots of clever ideas. In this interactive film, created originally for IKEA FAMILY members, you can explore a typical, everyday home, choosing which areas to skip to for the small-space challenges you face. Read more…

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Mentos Fresh News

on August 1, 2013 by Mark Comments

Mentos Fresh News is a facebook app that creates a personalised news report all about you! Personally the idea fell super flat when the facebook connect thingy just matched the wrong info/images and made it plain wrong.

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Instagram fame at heart of the latest Mercedes-Benz USA campaign

on July 30, 2013 by Mark Comments

From Jeremy Brook. How do you promote a US$30,000 car like the new Mercedes-Benz CLA to fashionable and image conscious Millennials? Instagram features at the heart of the latest US campaign for the brand. Called Take the Wheel the campaign has enlisted five power-house Instagrammers who are competing with one another for their chance to keep a new CLA if they can secure the most likes from their content. Read more…

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The Legend of Cannes

on July 22, 2013 by Mark Comments

Lovely new scrolling site showing off the best of Cannes. Whatever festival you may have attended (Film, Creativity etc) this takes you back there. Worlds longest continuous panoramic during the film festival. Well done Chivas. Read more…

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Machine Stop 3D Music Vid

on July 22, 2013 by Mark Comments

An interactive 3D music video shot using Kinect to capture color footage and 3D depth information. The site is built using js, HTML, CSS and GLSL Sharer Code, allowing user to control the motion. Like it but think it could have been taken further. What do you think?

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Heineken Departure Roulette

on July 20, 2013 by Mark Comments

Heineken extends ‘Voyage’ campaign with ‘Departure Roulette’ recap video via W+K NY. Your itinerary’s fine, but Heineken think a last minute change of plans is much more exciting. They found a few people at JFK Airport who’d agree. Would you play Departure Roulette? Read more…

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Awesome Hammer from a Tank

on July 16, 2013 by Mark Comments

Are you doing a home reno and love your hammer (I do) – it bangs things. But if i could have a hammer that was melted down from a Russian tank – then shut up and take my money!! There is such a thing… Read more…

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Big Data for Smarter Customer Experiences

on July 15, 2013 by Mark Comments

Big Data is a phenomenon that is being talked about more and more. At OgilvyOne, they believe we can collect and frame the data that exists around us to create smarter experiences and easier lives. Everything in this video is possible with the data and technology that exists today. Pretty cool. Read more…

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