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Interactive marketing and other great advertising ideas since 2003
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October 13, 2006
Cluedo, solve the mystery online

The classic board game by Hasbro is now online as an advergame. It's a lifetime I don't play the real Cluedo, so I didn't try very hard to remember the mechanism and play it online. In any case I must say the game looks pretty good, nicely designed and quite engaging as any classic game usually is (otherwise it wouldn't have become a classic). The added value is that players get extra bonus points if they get the clues from the real world (for example related to the Cluedo box).

cluedo_advergame2.jpg

There is also a contest connected to the virtual investigation, you have time until October 25th to solve the mystery.

cluedo_advergame.jpg

Comments on this entry

Is this an advergame to promote the boardgame, or for another brand - and if so, which one?

Posted by: roland at October 13, 2006 07:44 PM

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