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March 20, 2007
Vigorsol Air Action viral

Two years ago I wrote on this blog "Air Action Vigorsol needs viral marketing lessons". Today I'm glad to see they learnt what a viral video really is. The farting squirrel might not be elegant, but it surely works for word of mouth.

Comments on this entry

it works a lot on internet...i garantee it...believe in me..eheheh

Posted by: danrev at March 20, 2007 02:03 PM

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In Italy we got that as a TV advertising

Posted by: Lucio at March 20, 2007 03:02 PM

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I don't think it's "that" viral, but I don't know the focus target of
AirAction ( erection ). I'd rather think that this spot (TV spot) it's just "pessimo gusto". What should I think of the product itself and of the target? Bad, too bad. The all thing it's just a very "nice" example of the lack of creativity of our times.
Benni

Posted by: benni at March 21, 2007 04:51 PM

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Lol! It could be good ad for OTC laxatives for Gas, bloating, and associated stomach problem.

Posted by: eukhost at March 21, 2007 05:28 PM

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I'm agree with benni, it's the slice of creativity of our time.
....and this kind of creativity makes the ad viral. I've already seen this ad in lot's of blog and forum....good job Vigorsol!

Posted by: Cris at March 21, 2007 10:42 PM

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