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Interactive marketing and other great advertising ideas since 2003
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May 19, 2003
CBSMarketWatch.com: it's an "Happy Hour"

The financial news Web site CBSMarketWatch.com has recently signed a deal with Absolut Vodka to lauch an "Happy Hour" ad campaign. The news is reported today on Adage which reveals that the parts have signed a one-year ad deal for Fridays from 2 p.m. to 8 p.m, aimed at a weary audience counting down the hours to the end of the week.

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