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Interactive marketing and other great advertising ideas since 2003
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February 23, 2006
Renault: pretty annoying

Barnes & Richardson Belgium created a viral campaign for Renault during the annual Car Salon to promote their special offers during this period.

The way it works is that you can send a friend a message to let them know about the Renault special conditions. The fun factor is that your friend's name will be mentioned in the movieclip. Pretty funny but some more action would have been nice. Anyway it's a fun way to get your message spread.

renault.jpg

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