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Interactive marketing and other great advertising ideas since 2003
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May 29, 2006
Getting back money can be fun.

Open and caviar have created a viral campaign for the the Belgian financial newspaper De Tijd in order to promote their annual tax guide. Buy the newspaper next Saturday (03/06/2006) and enter the contest to win your taxes as first prize.

IMHO it could have been done a little bit more funny or it could have been done in another way but it is still nice to see a common frustration in this viral clip. As are taxes.

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