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June 22, 2006
Stop racism, but change the ball

JWT Puerto Rico for Amnesty International. It's an ad against racism, too bad that, as Houtlog points out, this type of ball (black & white) is no longer used... this is too outstyle...


Copy says: En este maravilloso juego, el blanco y el negro siempre han estado juntos. Detén el racismo.
In this wonderful game, white and black always have been together. Stop racism.

Comments on this entry

That's the point of the ad, a new ball negates the copy. old style ball, black and white have always been together.

Posted by: bourbononthrocks at June 23, 2006 04:05 PM


This one, from BBDO apparently, does a far better job :


Posted by: Emmanuel at June 28, 2006 09:03 AM


But it's not the truth is it? It's contradictive to say they've ALWAYS been together when I can't even remember when footballs for professional players ever looked like that! It detracts from the ad's authority.

Posted by: Chris Andrade at June 28, 2006 12:11 PM


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