I'm a huge fan of James Jarvis toys. So I can't help loving the short animated video he created for Nike (yes, this is another reason why I like it :-)

Interesting to point out how limited the presence of the brand is. Just a tiny note at the end of the credits. No swoosh, no URLs, nothing. Great job

Ahhh. It is said there a three different feelings when experiencing great work depending on the quality of the work.

1) jealousy: "ohhh man, i wish i had done that"
2) admiration: "wow what a great job"
3) humbleness: "..."

... and it's always great to be reminded that designers can make the world a much nicer place.

Posted by: m2 at May 3, 2009 10:25 AM

And here is the original... :)
http://www.youtube.com/watch?v=SiMyaM6uM_8

Posted by: Spiep at May 7, 2009 09:23 AM

Yes, it's very nice.

Where is the value for Nike?

Posted by: R Calvanico at May 11, 2009 01:23 AM