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March 30, 2008
The Run Revolution

From Japan, by Wieden + Kennedy Tokio, the latest Nike ad for Nike+. Ideal for runners looking for inspiration in spring.

Comments on this entry

I really like this Nike ad, but I am usually pleased with the television advertisements that Nike puts out. Nike has established themselves quite successfully in the Japanese market, managing to position itself effectively without running the risk of having its ads banned from the country, like it did with China a few years back in the ad featuring LeBron and the kungfoo fighter. But Nike won't be making that mistake again-Nike maintains quality ads and has avoided the backlash of unintended culturally-offensive ads.

Posted by: Alexandria at April 1, 2008 03:17 PM


I like this ad, too! It makes you want to go outside and start running immediately!

Posted by: Christoph at April 2, 2008 10:38 PM


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