adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
home   about   advertise   archives   contributors   submit a campaign

June 20, 2009
A website from the Golden Age

I never expected to find a website which looks exactly like a Dutch painting from the Golden Age. But never say never, especially if the product to promote is a cheese called the Old Dutch Master.

dutchmaster01.jpg

It's an advergame launched in France where you have to spot seven slices of cheese more or less hidden in the painting.

As Armando says, the gaming mechanism reminds of Virgin Exercise Your Music Muscle but even if the idea is not 100% original, I'm sure you'll still appreciate both the art direction and the engaging way the agency has found to promote a product that isn't particularly exciting like a cheese.

Would be great if someone could leave a comment with the name of the agency.

via

Comments on this entry

Hi, thanks for this information.

The Agency is CLM BBDO : http://www.clmbbdo.com/

It's written at the end of the "Mentions legales" (credits).

Ciao !

Posted by: Publigeekaire at June 20, 2009 11:26 PM

--------------------------------------


Archives by category

Archives by month
Subscribe to the feed

Subscribe with Bloglines

Add to netvibes

Add to Google Reader or Homepage

Subscribe in NewsGator Online

Inside Adverblog