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Interactive marketing and other great advertising ideas since 2003
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November 03, 2010

Influencers, or influentials, are hot these days. The docu INFLUENCERS explores what it means to be an influencer and how creativity and trends become contagious. The 13 minute online docu is a Poloraid snapshot, and shows New York creatives talking about those who are shaping todays pop culture. Inspiring.


July 22, 2010
Introducing the iOscars


Not so long ago, it was so complicated to get a short film done. Not anymore with tools such as the iPhone4, so if you have one and while you get your antenna fixed, why not giving it a try at creating something that could be awarded at the iOscars?

(via BBH Labs and Freedom and Partners)

March 10, 2010
Need a case study?

If you've ever been to dig the entries of any advertising festival, you'll realize that the last trend is doing case-studies for every single entry. I think that sometimes it could be helpful to catch up the whole idea of, let's say, an integrated campaign, but meaningless when you're explaining the concept for a banner, do you really need a 3 minutes video to explain a rich-media banner?

Then, the good folks at Escola Cuca (in Sao Paulo, Brazil) have released this nice video on this subject (the part of "try learning chinese" made me laugh)

February 12, 2010
Belgium agencies and the virtual strike


Due to the way that clients conduct pitches in Belgium, some of the top agencies out there (enlisted at ACC) decided to close their websites, in some sort of virtual strike; you can start reading about the reasons by clicking here. Whether if you consider that the reasons are right or not, i love the fact of the oneness coming from this action, hope it is for good, good luck!

January 14, 2010
Buy Cannes Lions Grand Prix


What an original one to look for a new job: Evegeniy Danilov, a russian copywriter is auctioning a Cannes Lion Grand Prix, to be paid in several monthly payments (his new salary)

The whole story here.

(via adland)

January 06, 2010
Take it to the next level at Firstborn

I love Firstborn's work since the days of the first Yigal-Azrouel site. Yesterday, a friend of mine sent me this fantastic spoof of the Nike ad, where they're looking for interns:

(thx David Vale!)

December 21, 2009
Merry Christmas from archibald ingall stretton...

Here's ours... demonstrating that the guys here are massively better at advertising than singing.

August 15, 2009
"Lemonade" movie, another movie about advertising industry

Looks like it's time for movies about advertising. After "Art & Copy" now here it comes "Lemonade" movie, a film about some advertising people losing their jobs in this global recession and how they've redirected their lives.

As for the trailer, they all look happier than when in advertising...

August 05, 2009
CP+B's interns rap

Crispin Porter + Boguksy's 38 summer interns distill the humbling, often humiliating experience down to a tidy four minutes in this rap video.

via AdFreak.

July 30, 2009
Agency sites and the world outside


Pioneers in many things as they are, a couple of years ago spanish agency DoubleYou came out with a new website in which they claimed that their website was not a website anymore, as a sign of the fact that each agency and its projects generates so many information that it's quite hard making it all inside a single place. So they are not in their website anymore but anywhere else on the Internet, where their projects live, and their old website works as a traffic distribution core, just a functional place.

Continue reading... "Agency sites and the world outside"

July 21, 2009
The social media guru and the Instant Campaign


After their absolutely hilarious Swear Word Dictionary, brazilian agency Gringo strikes back with this self-promotion site called "Campanha Instantanea" (Instant Campaign), mocking at the increasing amount of social media gurus (as their character Pai Pop Up -Father Pop Up-) and some other digital cliches in the latest times.

My $10k budget makes for Twitter and some Augmented Reality thing, what about yours?

July 15, 2009
The value of 5 Gold Lions is...

Boondoggle is the agency behind the extraordinary Axion Concerts banners campaign that have been awarded in every single competition this year. And they came up with this funny video to celebrate the Lions they've won...

July 13, 2009
Art & Copy film


Art & Copy is a new documentary about advertising directed by Doug Pray and that will be screened at next Sundance Film Festival, go check their Twitter to see if they're screening near where you are, it would be nice if they'd be using it for more than just inform of an updated link but actually using it to say how's it going with the screenings and how's the response from the public.

(thx Kevin!)

June 30, 2009

Crispin Porter + Bogusky launches Beta

May 08, 2009

Cards of change

April 01, 2009

The MS-DOS website

March 02, 2009

Blogging One Show Interactive 2009

February 15, 2009

The new F&B; website

January 20, 2009

What does it take to be an Interactive Producer?

December 16, 2008

Happy Christmas from AKQA

March 03, 2008

The Showdown Interactive

October 22, 2007

The Hottest Digital Agencies Around

May 30, 2007

Your consumer cannot be found

October 26, 2005

Accounts of the week

September 13, 2005

Accounts of the week

September 08, 2005

New accounts for Crispin Porter & Bogusky

September 07, 2005

Bacardi is looking for an agency

September 06, 2005

Enpocket and Tequila, partners in mobile marketing

August 19, 2005

Short marriage for KPN and FHV BBDO

August 02, 2005

Accounts of the week

July 11, 2005

R/GA dressed for success

July 04, 2005

Accounts of the week

4 agencies against global warming

June 24, 2005

Accounts of the week

June 23, 2005

The Cyber Lions winners

June 20, 2005

Vespa picks KraftWorks

June 16, 2005

Cinzano looking for an agency

June 08, 2005

Accounts of the week

June 03, 2005

Strawberry Frog wins Heineken and Tiscali

May 26, 2005

Vertu picks

May 20, 2005

Interactive accounts of the week

Deutsch loses Monster

May 16, 2005

Industry@Saatchi R&D; dept. launched

Framfab acquires Oyster

May 09, 2005

Lost Boys acquire DAD

April 21, 2005

Yahoo! Europe appoints OgilvyOne

April 15, 2005

One in, one out for I-Level

April 13, 2005

In Europe LG picks Euro RSCG and Starcom

Top online planners in France

February 24, 2005

Two campaigns for Olà

January 19, 2005

People on the move (in Europe)

January 12, 2005

People on the move in Europe

Something new at Espotting Spain

November 22, 2004

Fresh ideas in The Netherlands

November 09, 2004

Grolsch wants to invest more online

August 27, 2004

BA looks for fresh ideas

July 07, 2004

Mobileway invests in Asia

July 02, 2004

R/GA leads the way

July 01, 2004

Online advertising is bouncing back

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