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Honda scores 3m visits

March 6, 2006 at 9:21 by Martina Comments

New Media Age reports the results of the recent online marketing effort by Honda. The video podcast of the Civic Tv commercial featuring the choir drove more than 3 million people to Honda’s new website. In case you didn’t see it, it’s here. Kudos to Wieden + Kennedy for creating such a beautiful, yet viral, video.

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