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Tag archives: bild

Men’s toilet guerilla marketing

on March 28, 2006 by Martina Comments

Leif (thanks!) just sent me this guerrilla marketing campaign for Bild, a popular newspaper in Germany. During the German Art Directors Club awards show in Berlin last week, Jung von Matt Hamburg “decorated” the men’s toilets with a special mirror. While performing their physiological duties men could actually look at their best friend with a slogan below “Nothing’s harder than the truth”.

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