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Interactive marketing and other great advertising ideas since 2003
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August 06, 2003
Chrysler's Marketing Mistakes

It's not exactly about online advertising, but it's worth reading for anyone interested in marketing strategies and issues. Jerry Flint writes on Forbes about four big issues that are mining Chrysler's marketing strategies and future. It's not only about hiring Celine Dion. According to Jerry "Chrysler's marketing mistakes are far more serious".

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