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Interactive marketing and other great advertising ideas since 2003
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January 18, 2004
Play Pictionary online

In December, Mattel has launched an online version of its Pictionary. Developed my the agency Flare, the advergame allowed people to make a drawing and then invite three friends to guess what it is. There was also a competition connected to the game, but I believe it's too late to enter. The micro-site featuring Pictionary should be still running, even if I didn't manage to successfully register.
I believe the idea is excellent and could be applied to a different kind of product as well, having a superlative viral potential.

Comments on this entry

fast orange striped

Posted by: Kaite at April 4, 2004 04:53 AM

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Thanks You for everything now can I play pictionary?

Posted by: Brittany at April 5, 2004 01:23 AM

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no comments

Posted by: hannie at April 14, 2004 09:27 AM

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ahoa

Posted by: juanma at August 29, 2004 08:43 PM

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yo

Posted by: Ray at September 17, 2004 06:57 PM

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Amote mt ANA. o site e mt fix

Posted by: Marco at September 25, 2004 12:10 PM

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adfadfadsfa

Posted by: Marco at September 25, 2004 12:11 PM

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hola a todos

Posted by: sebastian at October 22, 2004 01:40 AM

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