adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
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December 20, 2010
Beautiful experiments about Internet gifts and stolen pixels

I love these little projects without brand, experiments with an interesting point of view about how users or media behaves, often understanding that better than most of the brands out there.


First of them is Gift a follower, a nice way to reward (in the form of a surprise bag) one of your many followers-friends in social media space at a $1 rate.


100.000.000 stolen pixels is an interesting experiment from Kim Asendorf, stealing pixels from another sites in order to create an archive-directory of them. Would be nice applied to other elements of digital media space, like stealing pixels from horrible banners to make them "in jail", or things like that :)

December 14, 2010
Virtual Holiday Dinner

Hurry up and book your table now at Virtual Holiday Dinner, a lovely Christmas gift from W+K Amsterdam:

(via Joakim Borgstrom)

December 13, 2010
Teach tech to your parents


Brought by Google, Teach Parents Tech is a nice way to deliver tech support or advice to your parents.

(thx Luis!)

December 09, 2010
Google Zeitgeist


Based on the aggregation of search queries people typed into Google this year, Zeitgeist is a cool way of visualizing the main events that happened in this 2010.

Oliver Jeffers 'Heart and the Bottle'

When it comes to book for children, this is jaw-dropping:

(thx Pit!)

November 12, 2010
Volkswagen and the Speed Camera Lottery

The speed Camera Lottery is a new and wonderful action from Volkswagen's Fun Theory:

November 04, 2010
Nike "Who follows who?" challenge

Love this way of using the concept of Twitter "follower", transforming it into people running because they want to follow you, from BBDO Argentina for Nike and its 10k race in Buenos Aires:

You can challenge your friends here.

September 29, 2010
Youtique for French Connection


I'm pretty sure that Martina is gonna love this Youtique channel done by Poke London for French Connection, where you can browse different videos using that new annotations that allows sending the user to an external content, in this case, the online shop, for every thing that you see in each video.

A simple and smart idea on how to drive sales straight from an online content, there is further info here.

Thx Emma!

August 20, 2010
Interactive Twitter Murals

US citizens going to Canada because they met some touchable giant screens showing updates from canadian citizens that upload stuff about their own country, i like that!

(via Blogilvy)

July 01, 2010
Nike Write the future / Digital pinball

Love this digital pinball done by DoubleYou for Nike Spain, as a part of their country adaptation for the gigantic Write the future campaign, looks like digital content within an analog container is becoming kind of cool these days.

June 11, 2010
Billboard yourself

"Billboard yourself, you are made of music" is an interactive installation, what a cool one, from Almap/BBDO in Brazil for Billboard Magazine. I specially love the non-digital essence of the knobs to choose your favourite artists:

Here's the Flickr gallery of the people that used it.

May 18, 2010
Hit the road

The first experience will put you in the seat of B.A. Baracus driving the iconic van throughout the maps of some world's main cities.
It's on YouTube, with the 3D Google Earth plug-in, and it is aimed at promoting the upcoming movie The A-Team.


The second experience will put you in the seat (saddle) of a Harley-Davidson, to let you enjoy a ride through 360° videos.
The site has been developped to promote the new Touring range of the legendary motorcycle manufacturer.

HarleyDavidson 360.jpg

March 24, 2010
The Last Advertising Agency On Earth

Flash in the Can is probably one of the coolest events on the subject of technology+art+advertising. This video to promote their upcoming events is quite fun, even if someone think of it as "exaggerated" (as in the comments for the video in Vimeo)

March 03, 2010

French Connection brings Chatroulette into its Manifesto

13th street's Last Call

January 29, 2010

Paper, rock and scissors

January 05, 2010

Night lights

October 29, 2009

BK Dollar Menu Banner

October 15, 2009

Hand from above

October 11, 2009

Lufthansa "My Sky Status"

October 06, 2009

Rolighetsteorin: Volkswagen and the happy people

October 05, 2009

Bravo Gustavo: Play Music Director

September 24, 2009

87 cool things (by Google)

September 21, 2009

Castrol and the right oil for your car

August 11, 2009

Dunkin' Run: be a hero through donuts

July 09, 2009

Tour de France and social media, tres bien

June 11, 2009

A house travelling for Vodafone

June 08, 2009


June 07, 2009

Priority Mail in AR

May 13, 2009

Fiat Punto T-Jet, a real car inside a game

April 16, 2009


What if outdoors could talk

April 10, 2009

BMW Z4 : Expression of Joy

April 07, 2009

Baker Tweet

March 23, 2009

Our song

March 10, 2009

Killzone 2: World Wide War

March 04, 2009

Wi-Fi advertising

February 22, 2009

Work is in the air...

February 05, 2009

My chocolate tastes better than your chocolate

December 30, 2008

YouTube Doubler

December 29, 2008

A nice Christmas card

December 18, 2008

Fanta plays with great mobile applications

December 12, 2008

Red Bull settles in the Playstation Home

November 25, 2008

Hologram of French goalkeeper by Adidas

November 14, 2008

Who let the dogs out?

October 31, 2008

AC/DC rocks!

October 03, 2008

Things to do in Halloween day

September 24, 2008

United Colors of Uniqlo

September 23, 2008

Wario Land - Shake it

October 30, 2007

Ground level mapping

October 24, 2006

Clone your Heineken

September 08, 2006

Heineken Skypecast

August 09, 2005

IAB: four companies comply with the global guidelines

July 08, 2005

Look me in the eyes, baby

June 22, 2005

Eyeblaster and Pointroll announce Firefox compatibility

May 09, 2005

The next generation of ad networks

December 16, 2004

Videogames advertising will be measured

October 01, 2004

Pointroll introduces the "Reminder"

August 27, 2004

Polling feature for Point Roll

March 17, 2004

Find (and buy) Nemo online

September 12, 2003

Ad-ID platform for ad tracking is ready but...

August 13, 2003

Quigo Launches Contextual Advertising Platform

August 06, 2003

Eyeblaster goes big

Know your competitors' traffic

July 21, 2003

NetRatings expands in Europe

July 17, 2003

DealTime Launches ROI Tool

July 02, 2003

Internet advertising targeting

June 19, 2003

Successful stories: Espotting Media

June 17, 2003

24/7 Media launches Open Advertiser 2.0

At last, a way to measure online ads

June 10, 2003

WebSideStory Launches New HitBox

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