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April 18, 2007
Puma, don't slow down

Here in Europe, Puma has launched a mini-site to promote it's new Puma Ducati shoe. The action is the result of a significant co-marketing effort together with Ducati motorcycles to produce a shoe collection to be sold exclusively at Foot Locker.


The site consists of a driving advergame which is very basic but also quite well done and fun to play, and allows players to win 10 Sony PSP. Yes, there's also ONE page about the shoes, which is definitely not enough to properly present the product.

Comments on this entry

It seems racegames are back in. In Belgium, Biotherm Homme has a really basic but fun racegame too: check out

Posted by: Nico at April 18, 2007 01:08 PM


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