Digital advertising and marketing: only the best ideas worldwide, since 2003

MISEREOR puts 2 Euros in motion

February 14, 2012 at 1:08 by Tim Comments

This is a great idea for turning a charity donation into an experience. German agency KolleRebbe has produced this interactive outdoor poster that shows how your donation puts a lot of things into motion. And it takes a picture of you (the donor) and posts it into facebook.

Your picture is even displayed within the poster and a QR code leads to the gallery and more information on Facebook. I am sure many donors simply want to see things turn and move, just like when they were kids.
The agency KolleRebbe created the line “Mit 2€ viel bewegen” (“Put a lot of things into motion with 2€”) for Catholic charity MISEREOR and placed the poster at Hamburg’s airport.

File under: ,

Advertise here