Digital advertising and marketing: only the best ideas worldwide, since 2003

Author Archives: Tim

From agency to start up

3 weeks ago by Tim Comments

Everywhere I turn I see digital agency folk leaving their salary jobs to create start ups. And why shouldn’t they? They got the skills to create a digital product or service. So if they are willing to shoulder the risk, there’s not much stopping them. Two ex-colleagues from my Razorfish days are about to bet it all on connected devices and bicycle riding. Read their story and please help them get their fabulous idea produced for the real world! Read more…

File under: , ,

Hashtag My Ass

on September 5, 2014 by Tim Comments

Etienne de Crécy has cracked (!) the secret of hashtagging. And all you Twitter-Instagram campaigners can go packing. Connect your Instagram account to Etienne’s site and see your very own video version of his new single. Now shake your booty. Read more…

File under: , ,

Innovation Interview: Daniele Fiandaca

on August 29, 2014 by Tim Comments

Adverblog is exclusively publishing one chapter, called ‘The Role of Innovation in Agencies”, written by Creative Social co-founder Daniele Fiandaca. You can read my interview with Daniele below, in which we dive a bit deeper into the topic. You can readthe book chapter we reference here on Adverblog. And, if you’re keen to know more about the future of advertising, then you can purchase the whole book as a paperback on Lulu.com. An e-book version and the Amazon purchase option are coming very soon. Read more…

File under: , ,

Role of Innovation Within Advertising

on August 29, 2014 by Tim Comments

Creative Social‘ is a global collective of the world’s most pioneering, interactive creative directors and business owners (the Socials) . In their latest book ‘Hacker, Maker, Teacher, Thief: Advertising’s Next Generation“ members of the group outline what it takes to survive the next few years in advertising and creative communication. Read more…

File under: , ,

Apple iPad What Will Your Verse Be?

on August 12, 2014 by Tim Comments

What do Jason, community activist and organiser of the Slow Roll cycling in rejuvenating Motor City Detroit, and Chinese Yaoband rocking out in front of The Great Wall (not the car) have in common? They use Apple iPads to make it happen. Check these latest Apple ads as they gently whisper to us: Stop browsing Pinterest – organise a movement, start a band. What will your verse be? Read more…

File under: ,

Lidl Fan Cup

on August 12, 2014 by Tim Comments

This FIFA World Cup in Brazil has enthralled billions of people with football drama, tears and glory. During this spectacle those hungry for more and who were maybe better at foosball (table football) were able to play a facebook-connected version of it. Welcome to the Lidl Fan Cup. Read more…

File under: , , , ,

Brands plus Bands equals Selling Out?

on August 12, 2014 by Tim Comments

From Jack Daniels comes an interesting documentary on bands and their approach to making what they love. And not starve or sell out. But is it even possible to sell out these days when fashion, music and art all get heavily supported by advertising? Read more…

File under: , , ,

The Game has changed forever

on June 4, 2014 by Tim Comments

Every so often, an idea comes along that is a real game changer. That shifts paradigms. That blows your freaking mind. It’s an idea that is certain to become a part of the cultural zeitgeist by blurring the lines between advertising, marketing, technology, and brain washing. This is one such idea. Introducing The World’s First Crowd Sourced 3D-Printed QR Code Live Streamed Via Go Pro To A Smart Phone Or Tablet Device Drone Delivery Ticket System. Read more…

File under: , ,

RipCurl SearchGPS

on June 3, 2014 by Tim Comments

The wearables race is heating up with the Rip Curl Search GPS Watch now globally available. Another way to make as brand more interesting by being useful and experiential. The Search GPS Watch lets you track your surf, register your top speed and distance and rack up your wave count in each session. As you would expect, you can sync your data to its app or website. Re-live your surfing adventure with location maps, image sharing and graphic charts. So ‘hang ten’ and afterwards showcase your session to your surfing mates on and offline. Read more…

File under: , , , ,

Birds Eye Picture House

on May 14, 2014 by Tim Comments

What’s an Instagram picture worth? In this day and age (and if you have enough followers) it can get you special treatment in hotels and clubs. Or it can get you fed. Birds Eye wants to change British people’s perception of Frozen Food and spread the word about their new range. Check into their PopUp restaurants ‘The Picture House” in Manchester, Leeds and London and pay for your dish with a Instagram pic. Read more…

File under: , ,

Advertise here