Author Archives: Tim

Diet Coke Slender Vender

Diet Coke is the responsible choice when it comes to calories, so why not let the vending machine show how slender it can be. Nice campaign to make the point of sale an experience.

Read more…

Only for Children

This is a classic poster campaign with a twist. To help children who are suffering abuse, the poster shows a message only visible from a low vantage point. Read more…

Puma Dance Dictionary

You got something intimate, poetic or radical to say, but the words don’t come out right? This is where interpretive dance comes in. And if you can’t dance for dear life, this is where the Puma Dance Dictionary comes in.

Read more…

1000 Virtual Stores

The Chinese online grocer Yihaodian (translated as shop number one) set himself an ambitious target: Set up shops all over China, overtake the competitors and even stake a claim in the Forbidden City in Beijing. Virtual Reality and a 50% discount on all good purchased in the digital shops helped them achieve this. Read more…

Adidas Y-3 remixer

Adidas is showcasing their exclusive Y-3 Spring/Summer 2013 collection with an audio visual remixer that filmmakers as well as fashionista can enjoy. Record and share a 30-second clip of your work, scored by Tim Hecker. Read more…

Spielberg presents Obama

We don’t often feature movie promotions. Maybe because advertising for films consists mainly of a trailer with a flash game attached to it. And another ‘Look behind the scenes’ usually just makes us yawn. So it is no mean feat that Spielberg woke us from our movie-related stupour with his new masterpiece: Obama. Read more…

Window Shopping with bpost

Next time you walk through Brussels you might see a curious version of online window shopping. This LIVE WEBSHOP, temporarily set up to promote the Belgian postal service bpost, proved very popular. Demonstrating their expertise in delivering online purchases, bpost sold a wide range of popular products and delivered them right there and then. Read more…

Snickers You’re not You

I bet almost everyone can now complete the title with “…when you’re hungry”. Over the years Snickers has injected a lot of fun into their hunger-satisfying brand core. Celebs acting like irritable divas or prancing sissies made the line become part of our cultural vernacular – all around the world. Read more…

Old Spice Bar of Soap

“The Bar Soap You’ve Been Smelling For” is another piece of quirky comedy from your favourite bathroom heroes. As they sing – never leave your house (or your shower) again. Read more…

Adidas New Chelsea Jersey

It can be hard to get people to pre-order something they haven’t seen yet. Unless you are a football club with a die hard fan base like Chelsea. Then it is basically enough to say: It’s blue, what else matters? Read more…