WeightWatchers Incredible You
It’s good to see big brands do something new together, as a team. Getty Images and WeightWatchers have joined up to remind everyone how incredible they are – and subsequently lead a healthier life. Use Getty’s enormous archive of creative photos totally free thanks to WeightWatchers, to create your own film of the ‘Incredible You’.
Using Getty Images API Connect in a totally new way, agency Reactive’s R&D team had built a working prototype in less than 12 hours. This enabled the quick and easy bonding between Weight Watchers and Getty Images.