M.E.C.H. Berlin for Unilever Slim Fast (Germany). Cresta Award winner in 2004.
The finalists in the Cresta International Advertising Awards have been selected. The 2005 entries were judged on the basis of two criteria only: the originality of the idea; and the quality of its execution. From the 50 countries participating in this year’s awards, 29 achieved finalists status. A total of 223 finalists were chosen by 150 creatives. The winners will be announced at the end of October. (in the interactive section it looks like only German agencies have submitted their work…)
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