Digital advertising and marketing: only the best ideas worldwide, since 2003

MakeMoneyBe Happy… on Yahoo!

January 9, 2004 at 2:00 by Martina Comments

London based interactive agency Poke has created an advergame (MakeMoneyBe Happy) and a digital advertising campaign to promote Yahoo! UK personal finance web site. The campaign also featured an offline push with ads on British newspapers and a guerrilla marketing initiative in the City.

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