Digital advertising and marketing: only the best ideas worldwide, since 2003

Toilet humour for Virgin Mobile

June 6, 2004 at 8:45 by Martina Comments

Virgin Mobile has launched last week its “Best Hands” viral campaign, featuring a video clip that shows a swanky nightclub’s po-faced toilet attendant taking service levels to an extreme by literally providing hands-on service to the club’s privileged members´┐Ż James Kydd, brand director for Virgin Mobile, said:

“This seventh release in our successful series of online viral campaigns with DMC carries on our strategy of providing online viral users with exclusive, entertaining material in order to reinforce and continue to widen our brand awareness.”

Read more about the campaign on DMC’s website.

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