Digital advertising and marketing: only the best ideas worldwide, since 2003

Toyota “Puts It in Play”

September 3, 2004 at 11:51 by Martina Comments

Toyota is taking a a test-drive festival around the US. A website supports the initiative, with a typical advertainment approach presents the driving games people can play in the playground at the “Put it in Play” Festival”. It also presents two online games “Vehicular Dodgeball” and “Redlight/Greenlight”.
The site features a 70s’ graphics (which is cool), but it’s rather confusing in presenting the content.

File under: ,

Comments are closed.

Advertise here