The Next Millionaire
Put your face in the oval to see how it feels to be the next millionaire. A funny bus shelter by BBDO West for California Lottery.
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Put your face in the oval to see how it feels to be the next millionaire. A funny bus shelter by BBDO West for California Lottery.
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Maybe a mirror instead of a hole would have done the trick properly… In the poster shown you can never see yourself as a millionaire, only people walking by. So in fact, you would have no idea, you just feel silly. Nice use of media though.