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MTV meets AdSense

August 8, 2006 at 9:18 by Martina Comments

MTV (Viacom) has signed a deal with Google to start syndicating its TV shows on the Internet. As reported on Brandrepublic, the deal will begin as a test run at the end of the month via the insertion of video into Google’s targeted advertising system, AdSense. A new appealing model of revenue sharing on the Internet, once again “invented” by Google.

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