How long does it take to fly from Dubai to Sao Paulo? 14 hours and 40 minutes… it’s a period of time long enough to discover everything (!) you need to know about Brazil, watching Fernando Ferreira in his non-stop performance for Emirates Airline.
On www.nonstopfernando.com Fernando continues talking without stopping about Sao Paulo and Brazilian culture, and the cameras keep rolling for the entire 14 hours and 40 minutes; there are no breaks, no cuts, no edits and no cheating.
The video celebrates Emirates’ newly launched non-stop flights from Dubai to Sao Paulo and is expected to draw lot of attention to the “New York of the Southern Hemisphere”. On the site, the video plays in loop, but you can watch specific moments of Fernando’s day by entering the exact timing you learn from a downloadable document with the log of the events. So, for example, if you’d like to learn how to cook Feijoada, enter 06 45 00 and you’ll watch Fernando preparing the dish for you…
In the press release they say this is the longest advert ever.