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Pringles banner

August 7, 2009 at 12:04 by Mark Comments

I love some banners when they are not intended to drive traffic to any place but being a message/experience by themselves, i guess clickthrough and some other metrics for efectiveness become relative at this point. A month ago I saw this extraordinary banner at Bannerblog. Needless to explain how well executed is that “once you pop you can’t stop” motto and also a great demonstration on how important having a great copywriter helps writing ads (click on the image to see it)

pringles.jpg

6 Responses to Pringles banner

  1. Lol, is amazing how a little chat can made a fun moment without a website. Good Banner.

  2. Mark says:

    We also gave it a gold at Cannes :)

  3. greenelis says:

    Lol Great creative idea…this is branding!

  4. liz says:

    This is really funny, but if I saw this ad on a website I probably wouldn’t have clicked it. I’m glad I saw it here and did though! Really amusing copy.

  5. adverlicious says:

    Great creative! Did this really emerge from P&G’s buttoned down advertising system? Wow.

  6. Advertista says:

    Love the copy, no need for fancy graphics or effects. This is pure gold!

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