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Samsung’s Next Big SuperBowl Thing

February 3, 2013 at 8:09 by Tim Comments

Samsung pokes double fun at celebrities and their SuperBowl endorsements. First they released a teaser that dances around all the strict licensing rules of today’s big football event (El Plato Supremo!). Then they followed up with an equally funny 2-minute take on celebrities outmaneuvering each other for a role in the next SuperBowl ad. The spot on casting with Seth Rogen, Paul Rudd (of This is 40 fame) and Breaking Bad‘s Bob Odenkirk, plus a cameo of LeBron James underscores how Samsung has grown to become the next cool brand in town.

The Teaser:

The SuperBowl ad:

Agency: 72 and Sunny

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