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France in the air

April 20, 2014 at 7:24 by Ana Comments

Air France launched a new campaign. If you didn’t look closely enough, you’d mistake it for a luxury fashion editorials. Apparently, that was the idea. Or rather, the idea was to bring the magnificence and opulence of France-the-country to the air. The campaign was unleashed via Instagram, Pinterest, Facebook and Twitter as well as via collaterals. Created by BETC.

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