Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: benches

Guerrilla action finds new advertising spaces

on December 12, 2006 by Martina Comments

From Israel, a guerrilla marketing campaign for denim brand Revero. Maybe it’s not really groundbreaking, but given the product advertised, it’s obviously interesting for me to take note. Actually what’s relevant to notice is that they spotted a new advertising space available in public spaces. Done properly, I mean with a sort of artistic approach, painted (branded) benches could work both for advertisers and for public administrations which could find a new revenue stream to fix their bills.

Read more…

File under: , ,

Advertise here