Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: brand loyalty building

BMW offers advanced Internet services

on September 3, 2003 by Martina Comments

BMW is launching in Germany a new service dedicated to 7er owners: drive, surf the Web and find hotels and ATM machines thanks to a co-operation of Michelin. Of course it is suggested not to perform all these actions at the same time A part from jokes, I think it’s this is a good idea to build brand loyalty.

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