Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: C&A

C&A displays Facebook fashion Likes

on May 6, 2012 by Tim Comments

When you go shopping for fashion, it’s always good to get a second opinion. Now what about if you could get the opinion of thousands of Facebook users, instantaneously and clearly visible in the shop, right there on the hanger? Would that sway your decision? DM9/DDB equipped a C&A store in Sao Paolo¬†with special hangers that show in real time the “Likes” each piece of clothing has received. Read more…

File under: ,

Advertise here