If you’re looking for a wife, have a look at this online service just launched in Belgium. Rent a wife it’s, obviously, a rental service, so after a while you can give it back, purchase is not required. The site is in Dutch and French, but I think you can all find your way through the content quite easily. Of course, if you’re interested, you can subscribe to the service directly through the site. There are different options you can choose from and… guess what, when you click to go, you’ll end up on the subscribe page of an online DVD rental service. It’s a crazy and brilliant concept. I love it because it’s a very smart viral which works for direct marketing and this, you know, it’s a kind of unusual thing to see.
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