Tag archives: european network

Online advertising: the European pact

The Italian portal Libero, together with Wanadoo Group, and Web.de (German portal) have announced the agreement to create a pan-European advertising network. It will operate in Italy, Uk, Spain, Germany, The Netherlands and France, granting about 30m unique users and 2 billions page views per month. The idea behind the project is to present online advertisers with a single point of reference when planning a campaign.