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Tag archives: nec

Viral againg Tv ads

on July 14, 2004 by Martina Comments

On New Zealand News Peter Griffin writes about new forms of advertising that try to replace Tv spots. Big brands are investing in particular in viral marketing. Among the examples quoted in the article, the cyber tree “Ecotonoha” created by Nec is amazing. An excellent example of viral marketing, online branding and ecological commitment.

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