Tag archives: nike apple sport kit

Nike “Plus” Apple: wow!

Nike and Apple are always one step ahead. Look at what they have done together: the Nike+iPod Sport Kit which allows you to keep track of your running performance and also receive voice updates during your race. Simply amazing, also because they put online a very good website to support the product launch and allow people to register their performance through an online software. Simple, usable and extremely clear in the explanation, the site also features the favourite tracks of some popular Nike’s testimonials. Do you want the tracks? But them at iTunes. Damn smart!