Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: pull model

Pull, don’t push

on August 27, 2004 by Martina Comments

Nothing new in the article on TheFeature, just a few good indications it’s worth to repeat once in a while. Successful mobile marketing (not advertising) it’s mostly about pull communication. First engage (unwired) and then deliver (via wireless).

File under: , ,

Advertise here