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Tag archives: tosca

Tosca Love by Daewoo

on June 10, 2009 by Martina Comments

Brand Republic Asia reports that in South Korea Daewoo has launched an integrated campaign to promote its Tosca model. A Tv spot and a website try to get the attention of egoist potential first time buyers of the car. The creativity has a strong focus on individualism, with a series of stories told through videos.

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