Digital advertising and marketing: only the best ideas worldwide, since 2003

Amazon: misleading title

July 23, 2003 at 10:11 by Martina Comments

On CnnMoney I read this article’s title: Amazon expands free shipping in Europe. Great, I said, I won’t have to pay for shipping the tons of dvd and books I usually from Amazon.co.uk every couple of months! Well, it’s not exactly like that:

“Online retailer Amazon.com expanded its free shipping offer in the United Kingdom in a move to boost its overseas customer base and meet its international sales targets, the company said Wednesday.”

Well, the UK is just the UK, Europe is something different, don’t deceive me :-)

File under:

Comments are closed.

Advertise here