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Mobile marketing: a success in Ireland

September 15, 2003 at 5:17 by Martina Comments

New Media Age reports today that “the wireless space in Ireland today is ‘nothing less than a revolution’”. Opt-in has proved to be the key to the success of mobile marketing in the Irish market place, and more and more companies are happy with the results of their wireless campaigns.
By the way, Ireland has the highest per-capita texters in Europe.

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