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Entertainment drives cell phones’ replacement

June 17, 2004 at 11:18 by Martina Comments

A new report by Telephia says that entertainment applications are likely to help driving European mobile devices replacement. The press release explains the Telephia European Device Report, based on a survey of 27,000 mobile device users in six major Western European countries, reveals that currently 11 percent of European subscribers regularly use the camera feature on their phone, with another 27 percent interested in having it on their next device. Teenage subscribers (ages 15-17) lead the marketplace in camera adoption and interest, with 16 percent using camera and 47 percent desiring it on their next phone.

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