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Digital advertising and marketing: only the best ideas worldwide, since 2003

Fear over age-restricted mobile content in Australia

October 8, 2004 at 4:25 by Martina Comments

Optus Zoo Adult, the service would allow subscribers aged 18 and over to download adult services to their mobile phone has signed a deal for distribution through the Hutchison network. The Age reports consumers associations are alarmed by the upcoming service since the industry mostly based on self regulation.

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