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NYTimes Auto section gets “richer”

January 25, 2005 at 11:12 by Martina Comments

The New York Times has redisigned its Automobile section in order to feature larger rich media ads. As an article on ClickZ reports, the new 336 x 280 unit appears on the lower right section of the homepage. The section’s new look provides users with a better navigation experience and advertisers with more specific targeting means.

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