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NYTimes Auto section gets “richer”

on January 25, 2005 by Martina Comments

The New York Times has redisigned its Automobile section in order to feature larger rich media ads. As an article on ClickZ reports, the new 336 x 280 unit appears on the lower right section of the homepage. The section’s new look provides users with a better navigation experience and advertisers with more specific targeting means.

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