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Guerilla marketers just around your corner

January 27, 2005 at 7:32 by Martina Comments

Watch your shoulders, you might have a “guerilla marketer” just behind them. As Forbes reports, guerilla marketing is on the rise. Advertising messages are all around us and consumers’ attention is becoming so difficult to get using traditional channels, so marketers have started using unconventional means to place their products in front of us.

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