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Cingular Wireless “Raises the Bar” with a photo contest

July 6, 2005 at 10:35 by Martina Comments

Within its “Raising the bar” advertising campaign, Cingular Wireless has launched a photo contest. Cingular subscribers are invited to send pictures of “five bars” images as seen in their daily live. Every week a $500 prize is given away, while the final prize is worth $50,000. The best picture will be selected by the famous photographer Robert Clark.
cingular_bars.jpg
BBDO New York and Atlanta are behind this campaign, while Atmosphere BBDO created a series of online ads and the competition’s microsite.

2 Responses to Cingular Wireless “Raises the Bar” with a photo contest

  1. It might be better if the website worked. Interesting that a working – all be it bad – website in Italy merits a special mention, while a non-working site from the states gets passed by… double standards???

  2. What isn’t working?

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