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A bloody viral…

September 9, 2005 at 12:25 by Martina Comments

From Belgium an online blood analyzer
If you want to see how it works, enter your name and email address after clicking on “pieger un ami” (yeah, it’s complicated understand how the see the site’s content, but this actually is just a landing page). The viral video is a teaser to promote BubbleClub which is a new dancing, the rest of the campaign will be unveiled next week.
The agency Bytheway created the concept while Carlsberg (the beer) is sponsoring it, and I really wonder what’s the value for them of such campaign. Bytheway surely did a much better job with the Ugly Duck campaign.

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