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The Eurostar viral casting

September 21, 2005 at 10:36 by Martina Comments

Patrick pointed me to another Eurostar online campaign. This time it comes from France, where the train company has launched an “online casting” to promote its Business Premier service. A series of strange characters presents the main features of the new service, and if users believe they can do better, they’re invited to submit their own home-made videos.
Fullsix is the agency behind this campaign.

2 Responses to The Eurostar viral casting

  1. dona L says:

    And the winner is… a brit guy ( chris esquerre )! Funny for a supposed French campaign ;-D

  2. jean nasr says:

    This is, in my opinion a very lousy and shallow campaign…there’s no interest in visiting the site and the TV AD…pliiizzzz….. a skeleton????

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